Accessibility

A website must be accessible to everyone. However, this is more often not the case, which means that 3 million people in the Netherlands are excluded. This includes people with visual or auditory impairments, those with low literacy, or people with motor impairments. Although we believe that an accessible platform should be driven intrinsically, there will be a concrete reason starting from June 2025: The European Accessibility Act (EEA) will come into effect.

When the EEA is in effect this means that commercial websites with a turnover of more than 2 million euros per year and more than 10 employees must comply with accessibility requirements. If that's not motivation enough, it helps to know that Google will penalise sites if their accessibility is not in order.

The basic principles

What does it mean to be accessible as a platform? We can write a book about it, but in its core, accessibility revolves around four basic principles:

  • Perceivable:
    De content (text and images) of the website is available to everyone, both visually and audibly.
  • Usable:
    The user must be able to perform actions on the site or webshop using a mouse, keyboard or voice commands
  • Understandable:
    The content must be understandable to everyone. The use of complex terms and jargon is discouraged.
  • Robust:
    The site must function well in different software and under varying conditions. Think, different browsers or how your site is displayed on large screens.

How can we help?

Do you know the current state of your website's accessibility? And do you know where to start? At fresk.digital, we help you in three concrete steps to gain the right insights.

Most asked questions?

How can I trust that I am making a future-proof choice?

Unfortunately, no one can predict the future. However, we can make as few assumptions as possible by validating as many of our choices with end users as possible. This reduces the chance that we will not bring the right digital product to the market.

Because we are not tied to a specific technical solution, we can make technical choices that offer us as much flexibility as possible, so that we can easily change the digital product in the future. A working digital product also gives us the opportunity to constantly collect data about user behavior. This allows us to develop in a very targeted manner, and to test and improve at a detailed level, and thus respond quickly to advancing insights.

How do I make a concrete digital plan that is in line with my strategic business goals?

A concrete digital plan is especially useful if the result provides added value for your organization and end users. That is why we start by mapping out the customer needs and connecting them with your organizational goals and KPIs. In addition, the technical feasibility is tested, because we understand that the technical elaboration must also remain affordable.

We prioritize the results and translate them into an actionable digital roadmap. This way a connection is always made between customer needs, organizational goals and technical feasibility.

Do you want to improve the user experience for your professional users to realise growth for your organisation? Call Cyrille or fill out the form.

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