Digital products that empower professionals

Your business thrives when your employees, partners, suppliers and B2B clients are productive and happy. But with the tight labour market, continuous pressure on innovation and efficiency and complex IT, how do you manage and secure your organisation's growth? We can help you by empowering your professional users through meaningful digital products.

What are the challenges impacting your growth?

Have you become comfortable with your current systems and workflows and kept things as they are for years? Have you been adding systems on to existing systems instead of reevaluating what's already in place? Maybe you have noticed productivity slowing down? Chances are your systems are no longer working for you, but against you.

⚠️ High risk for errors

For a single task you have to access different systems and touchpoints that are not connected. It makes the workflow inefficient, frustrating and sensitive for errors.

🗂️ Overly administrative

Administrative steps are dominating your employees' core tasks, resulting in decreasing employee happiness, customer satisfaction and business results.

🤖 System over user

Built from a technical perspective without keeping the actual users in mind, the system has poor usability and lacks a seamless professional user experience.

How can we help you?

Digital products that are well designed and implemented can empower professional users benefiting their growth and that of your organisation. The solution doesn’t lie in creating extra systems or products, but in really understanding your user’s processes and creating something that fits their workflow seamlessly. We do that by:

“The fresk.digital team helped us to identify and visualise the areas for improvement of the platform. Using their expertise, they helped create a human centred platform, where we took the first step to optimise the work process for the service engineers.”

Susan van Wissen
Product Manager at Rocsys
  1. Checking your current state: what are your goals and is your digital ecosystem still fit for the job?
  2. Mapping the journey of your professional users: does the digital experience match the workflow of your professional user and where should it improve?
  3. Creating an actionable digital strategy: translating improvements into concrete next steps in an actionable roadmap.
  4. Defining a solution: designing the right digital product in both user interface and underlying technology.

Where to start?

We need to understand first, the scope can go from widely extensive to more focused on specific problems. Instead of a major transformation of your processes, we believe in starting small. First get the insights and then decide on the steps forward.

Expert review

Our expert review is designed to identify issues in your digital products holding back your growth. The fresk.digital experts assess the process, interface, or technology against predefined goals and various hypotheses resulting in a plan with a set of findings, insights and actionable recommendations for improvement.

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User research

Making the right product right by involving your users and stakeholders in the design process. The fresk.digital experts gather insights on behaviour, needs, and potential problems. Gaining valuable input for building or optimising digital products for professionals.

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Journey mapping

Journey mapping generates insights on pain points and opportunities to optimise your product. The fresk.digital experts map the experience of your professional users across all phases in their workflow and through all interactions with your product, presented in an actionable overview

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Clients we have supported

"The fresk.digital team managed to apply a human centered approach to our data driven solution, and the synergy created is going to make this process sustainable and more valuable."

Marco de Jong
Founder / CEO Experience Fruit Quality

Let’s connect!

Do you want to improve the user experience for your professional users to realise growth for your organisation? Call Cyrille or fill out the form.

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Why fresk.digital?

The fresk.digital team has successfully helped organisations improve their internal and commercial work processes resulting in higher productivity, a more efficient workflow and empowered professionals for over two decades. This has allowed our clients to scale and grow their business.